July 15, 2002
For Immediate Release
Source: Color Me Mine Enterprises, Inc.
Master License Rights to Colour Me Mine UK Awarded to Art 4 Fun
North Hollywood, CA.– Color Me Mine Enterprises, Inc. (www.colormemine.com), the world’s leader in the Paint-Your-Own-Ceramics industry, announced today that it has approved the acquisition and transfer of the Master License for the United Kingdom from Colour Me Mine (UK) Limited (www.colourmemine.com) to Art 4 Fun (UK) Limited (www.Art4Fun.com), the London based Contemporary Ceramic Chain founded by Ria and David Berger in 1997. The addition to the 6 existing Art 4 Fun studios to the 4 existing Color Me Mine studios will create the largest Paint-Your-Own Ceramic chain in the UK.
According to Michael Mooslin, President and CEO of Color Me Mine Enterprises, Inc, “Ria and David are a stunning addition to our International family. Their proven success in the UK market with Color Me Mine’s franchise support programs and buying capability creates a powerful business model for Franchise Owners. David and Ria’s willingness to make their established studios available as new franchises in the Color Me Mine system will result in the critical mass required for a significant marketing budget.
“Ria and David, continues Mooslin, bring a wealth of business acumen which they will share with their Franchise Owners. Ria received her MBA from University of Southern California and spent four years as Vice President of Human Resources for a large healthcare company, dealing primarily with mergers and acquisitions. David was with Intercontinental Hotels Corporation for 20 years, opening new hotels around the world and then went on to found Travel Agents of America, Inc., a US$ 5 million specialized agency in Southern California. Burned out with the corporate grind and travel requirements they decided to move back to London and create a business dedicated to the enrichment and bonding of the family unit. Their passion, experience and total commitment to supporting their Franchise Owners will take Color Me Mine to a new level in the UK. The entire organization worldwide will be benefited from their involvement.”
“We are energized by the potential of the marriage of our two companies”, says Ria Berger. “This is really one of those opportunities where the combined total is far greater than the sum of its parts. David and I are delighted with Color Me Mine’s support of the realization of our business dream for the UK and we are ready to take our message of family fun and bonding throughout all of the UK”
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Contact:
Michael Mooslin, President and CEO,
Color Me Mine Enterprises, Inc.
5140 Lankershim Blvd.
North Hollywood, CA 91601
Phone: 818 505 2101
FAX 818/509 9778 Fax:
E-mail: Mike@colormemine.com
URL: www.colormemine.com
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