Franchise Overview

Colour Me Mine Studio Operator Certification Program
A comprehensive two week training program required before opening a studio.

Colour Me Mine emphasizes the education and hands-on training of each of its franchise owners. CMM's Studio Operator Certification Program is scheduled at our US corporate headquarters in Los Angeles, every month. All owners or managers may attend with no limit to the number of people per studio. It is important that you devote full time during the training period so that you remain focused and attentive as we teach you design techniques, technical skills, management, problem solving and customer service. We encourage you to find lodging near the Home Office and to rent a car.

Each class serves as a tool for building studio knowledge and in turn building sales. You will be tested on each segment as you move through the course, and your tests will be reviewed immediately to determine the pace at which your training continues.

After receiving your CMM Studio Operator Certification, you are ready to begin the adventure of running your own studio.

Design Classes
Over twenty hours of design classes, starting with Design Theory and Colour Theory. In your Ceramic Painting and Design classes, you will learn 18 different ceramic, glass and wood painting techniques from Colour Me Mine's artists. Classes on mosaic tiling, wrought iron, and glass painting are also included. New classes are added as new products are rolled out.

President's Series
Mike Mooslin, president of Colour Me Mine, has drawn from his 38 years in the restaurant industry for this series of classes. Mike's Labor Scheduling Techniques and Profitable Product Mix classes will help you strategize for the bottom line. You will learn sophisticated business formulas for determining your studio break-even, understanding your Profit and Loss Statement, and using the eleven Financial Services Reports provided to franchise owners each month. You will also learn the four cornerstones of building sales and maximizing revenue.

Technical
The Ceramics Overview class will cover the history of ceramics and its sources and uses. Classes will include ceramic manufacturing techniques, ceramic firing, glass firing, the technology of glaze and underglaze, and a segment on troubleshooting and kiln use and maintenance.

Marketing
The marketing module covers all aspects of marketing, including in-studio promotions, merchandising and display, event calendars, fundraising, public relations, Creative Merchant Marketing, workshops and classes. You will also learn the how-to's of successfully booking and executing parties, both in the studio and Colour Me Mine To Go. You'll become an expert at accessing the on-line Colour Me Mine Franchisee Resource Center and learn how to set up and maintain your own website and use the Internet as a marketing tool. Developing additional revenue generators such as At Home programs and wholesale accounts will also be covered.

Customer Service
Customer service is a key element of any retail business. Through role playing and in-studio training, you will receive instruction on up-selling, increasing frequency, keys to value perception, training your staff for outrageous customer service, building sales through product knowledge, incentive programs and increasing party bookings. You will learn new and creative ways to increase the time customers spend painting.

Studio Management
The Human Resources class gives you tools to establish employee policies, recruit, hire, train, motivate and evaluate a great staff.

The Inventory Management segment will take you through the paces of electronic ordering, receiving, stocking and pricing. You will receive in-depth instruction in the operation of Colour Me Mine's proprietary Point-of-Sale System and Managed Information System. Classes will cover basic cash register operations, inventory and auto ordering, payroll management, and the graphic design computer.

In the Administration module, the nuts and bolts of daily studio operations will be covered with classes on accounting, daily paperwork, banking, scheduling and payroll.

In addition, you will spend time actually operating a studio with the guidance of your trainer. You will open and close the studio, provide customer service and learn the ins and outs of daily operations.